Material Information |
| Title: |
The Effect Context Priming on Implicit Automatic Racial Stereotype Activation |
| Physical Description: |
Book |
| Language: |
English |
| Creator: |
Vastardis, Tiffany |
| Publisher: |
New College of Florida |
| Place of Publication: |
Sarasota, Fla. |
| Creation Date: |
2003 |
| Publication Date: |
2003 |
Subjects |
| Subjects / Keywords: |
Automaticity
Racial Stereotype
Implicit Associations |
| Genre: |
bibliography ( marcgt )
theses ( marcgt )
government publication (state, provincial, terriorial, dependent) ( marcgt )
born-digital ( sobekcm )
Electronic Thesis or Dissertation |
Notes |
| Abstract: |
Research has shown that priming, or exposure to project relevant terms or categories, has an effect on peoples' unspoken, implicit, automatic evaluation (Dasgupta & Greenwald, 1998; Mitchell, et al., 2001). Based on this research, this study explored how priming people with specific trait terms associated with racial stereotypes affects their implicit associations. A sample of 81 (42 female, 39 male) White American and Hispanic-American college-aged individuals (M=22.03 yrs.) participated in this study. Participants first completed a demographics questionnaire, then performed a subliminal trait term priming task. Following the completion of these two tasks, participants performed a computer version of the Race IAT, which explores implicit associations. Results from this study showed no significant effect of priming, findings that were most likely influenced by the various factors concerning the sample. The study has important implications for further research into processes of stereotyping. Modifications of this study may yield significant findings and may have implications for discrimination prevention, a salient issue in the United States at present. |
| Statement of Responsibility: |
by Tiffany Vastardis |
| Thesis: |
Thesis (B.A.) -- New College of Florida, 2003 |
| Electronic Access: |
RESTRICTED TO NCF STUDENTS, STAFF, FACULTY, AND ON-CAMPUS USE |
| Bibliography: |
Includes bibliographical references. |
| Source of Description: |
This bibliographic record is available under the Creative Commons CC0 public domain dedication. The New College of Florida, as creator of this bibliographic record, has waived all rights to it worldwide under copyright law, including all related and neighboring rights, to the extent allowed by law. |
| Local: |
Faculty Sponsor: Raghavan, Chemba |
Record Information |
| Source Institution: |
New College of Florida |
| Holding Location: |
New College of Florida |
| Rights Management: |
Applicable rights reserved. |
| Classification: |
local - S.T. 2003 V3 |
| System ID: |
NCFE003320:00001 |
|
Material Information |
| Title: |
The Effect Context Priming on Implicit Automatic Racial Stereotype Activation |
| Physical Description: |
Book |
| Language: |
English |
| Creator: |
Vastardis, Tiffany |
| Publisher: |
New College of Florida |
| Place of Publication: |
Sarasota, Fla. |
| Creation Date: |
2003 |
| Publication Date: |
2003 |
Subjects |
| Subjects / Keywords: |
Automaticity
Racial Stereotype
Implicit Associations |
| Genre: |
bibliography ( marcgt )
theses ( marcgt )
government publication (state, provincial, terriorial, dependent) ( marcgt )
born-digital ( sobekcm )
Electronic Thesis or Dissertation |
Notes |
| Abstract: |
Research has shown that priming, or exposure to project relevant terms or categories, has an effect on peoples' unspoken, implicit, automatic evaluation (Dasgupta & Greenwald, 1998; Mitchell, et al., 2001). Based on this research, this study explored how priming people with specific trait terms associated with racial stereotypes affects their implicit associations. A sample of 81 (42 female, 39 male) White American and Hispanic-American college-aged individuals (M=22.03 yrs.) participated in this study. Participants first completed a demographics questionnaire, then performed a subliminal trait term priming task. Following the completion of these two tasks, participants performed a computer version of the Race IAT, which explores implicit associations. Results from this study showed no significant effect of priming, findings that were most likely influenced by the various factors concerning the sample. The study has important implications for further research into processes of stereotyping. Modifications of this study may yield significant findings and may have implications for discrimination prevention, a salient issue in the United States at present. |
| Statement of Responsibility: |
by Tiffany Vastardis |
| Thesis: |
Thesis (B.A.) -- New College of Florida, 2003 |
| Electronic Access: |
RESTRICTED TO NCF STUDENTS, STAFF, FACULTY, AND ON-CAMPUS USE |
| Bibliography: |
Includes bibliographical references. |
| Source of Description: |
This bibliographic record is available under the Creative Commons CC0 public domain dedication. The New College of Florida, as creator of this bibliographic record, has waived all rights to it worldwide under copyright law, including all related and neighboring rights, to the extent allowed by law. |
| Local: |
Faculty Sponsor: Raghavan, Chemba |
Record Information |
| Source Institution: |
New College of Florida |
| Holding Location: |
New College of Florida |
| Rights Management: |
Applicable rights reserved. |
| Classification: |
local - S.T. 2003 V3 |
| System ID: |
NCFE003320:00001 |
|